JOB TITLE: Senior Product Marketing Manager
LOCATION: San Francisco, CA (Hybrid) or Remote (PST Hours)
PAY RANGE: $96 - $106/hr.
DURATION: 4 months

TOP 3 SKILLS:

7+ years of product marketing experience in consumer software technology.
Experience defining and executing go-to-market strategies and outbound marketing initiatives.
Hands-on expertise with Photoshop or similar advanced imaging tools and workflows.

Company:
Our client is a global leader in creative software, offering innovative tools for digital media creation, design, and marketing.

The Opportunity:
As a Senior Product Marketing Manager (contract) on the Photoshop Product Marketing team, you will play a meaningful role in contributing to Photoshop’s short- and long-term business goals.

We’re looking for a seasoned marketer to input and influence go-to-market, marketing, and product strategies to accelerate our already substantial Photoshop business. You will contribute to our 1- to 3-year business strategy, validate new product and audience opportunities, feed into annual GTM and marketing plans and drive growth for the business through outbound marketing efforts.

This role will sit on the Ps Product Marketing team, working on global, consumer-facing initiatives that drive consideration, adoption, engagement, and retention of Photoshop across surfaces and audiences, strengthen the creative community, and accelerate profitable growth.

What You’ll Do:

Help define and execute on the GTM strategy required to propel Photoshop’s growth. This includes: mapping out quarterly Product Marketing strategy and executing on outbound marketing efforts w/partner teams.
Partner closely with product to deeply understand new and updated features and functionality to inform product marketing strategy, feature prioritization and objectives/KPIs.
Develop key positioning and messaging for product marketing moments, validated by customers and the community, driving the target audience to take action.
Partner with broad cross-functional teams to define and execute on optimal go-to-market strategy; collaborate with PR/Comms, Marketing Go-to-Market, Community, Social Data Science, Regional teams, Legal and more to deliver value to customers and successfully land integrated marketing moments. Engage deeply on Social to better understand and address customer needs and sentiment drivers.
Set goals and targets to assess impact of initiatives based on historical benchmarks and/or industry standards, continually striving to optimize and improve.

Desired Skills:

Product marketing experience. You have a distinctive track record of developing and executing on impactful product marketing efforts that align with a broader business strategy.
Exceptional communication skills. Advanced written and verbal communication skills. The ability to distill complex ideas down into digestible bites and to concisely and confidently present and influence executives, peers, and key decision makers.
Passionate creator. You have deep experience using Adobe Photoshop or a similar advanced imaging tool features and capabilities and understand the key use cases and workflows intimately.
Strategic clarity. You have a strong and data-driven point of view on market opportunities and how to best win new and retain existing customers.
Results oriented and data-driven. Demonstrates outstanding analytical skills to identify, analyze, and use data to inform strategy and execute and optimize plans.
Cross-functional influence. You’re a respected team member who can drive and influence key workstreams in collaboration with cross-functional partners.

What You’ll Need to Succeed:

Passion for creativity and empowering the creator in all of us.
A distinctive track record of driving business growth by defining, prioritizing, and leading high impact outbound marketing initiatives.
Ability to define problems, amidst ambiguity, and a bias for action to address them autonomously.
Experience influencing highly matrixed teams with differing goals and KPIs.
Patience and adaptability in dynamic, rapidly shifting environments.
Global culturalization and localization experience.
0-10% travel.

Education and Experience:

BA/BS, MBA preferred
7+ years of product marketing experience in consumer software technology

BENEFITS SUMMARY: Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate or annual salary only, unless otherwise stated. In addition to base compensation, full-time roles are eligible for Medical, Dental, Vision, Commuter and 401K benefits with company matching.

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